Purolator Auto Shop Prank Video Series Extending “Nothing Gets By Us.®” into social-first storytelling Purolator’s brand platform, Nothing Gets By Us., reinforced the precision and reliability behind its filtration technology. The opportunity was to express that...
Hannay Reels U-Centric Content Strategy & Production Building a Scalable Content Library Designed to Last Hannay Reels has nearly a century of experience manufacturing high-quality reels. When they partnered with Gelia to create a comprehensive library of photo...
WIX® Filters U-Centric™ Content Production Strategy Building a Scalable Content Engine for Future Growth WIX Filters needed more than campaign creative. The brand required a scalable content ecosystem capable of supporting future marketing initiatives across...
Purolator Formula DRIFT Activation Unmute Breaking Into a New Generation of Drivers Gelia helped Purolator break into a younger generation of automotive enthusiasts with a high-energy Formula DRIFT partnership, turning a sponsorship into an authentic fan experience....
