Purolator Amazon Marketplace Strategy and Optimization Program Coordinated Media Strategy Built for Scale and Accountability Launching Purolator’s cabin air filter required more than reach. It required disciplined orchestration across a complex media ecosystem. Gelia...
Independent Health Foundation Animated Nutrition Education Campaign Making healthy habits simple, visual, and accessible for families As part of the Independent Health Foundation’s “Healthy Options at Home” initiative, Gelia brought a little animation, and a lot of...
EyeMed Vision Care: HR-Focused Social Media Campaign Strategy Expanding HR Engagement Through Purpose-Driven Social Media EyeMed Vision Care, the fastest-growing vision benefits company in the U.S., partnered with Gelia to launch a targeted campaign aimed at Human...
Independent Health Medicare Advantage Enrollment Campaign Empowering Seniors with Confidence During Medicare Enrollment A multi-channel campaign to reach seniors during their annual enrollment period centered on trust and expert guidance. The Challenge Western New...
Independent Health Talking Vending Machine Experiential Health Campaign A Surprise Activation That Sparked 150,000 Healthy Conversations Independent Health’s Healthy Options initiative needed to influence a difficult audience: young adults who rarely consider...