Stanley Black & Decker Media Optimization Strategy Test. Learn. Adapt. Repeat. Professionals across military, automotive, healthcare, and industrial sectors rely on Stanley Black & Decker storage brands such as Vidmar and Lista. The challenge was not reach...
NAfME National Music Education Advocacy Campaign Reframing music education as essential, not extracurricular Gelia helped the National Association for Music Education (NAfME) advocate for new music education standards before Congress. We developed iconic imagery,...
Independent Health Medicare Advantage Enrollment Campaign Empowering Seniors with Confidence During Medicare Enrollment A multi-channel campaign to reach seniors during their annual enrollment period centered on trust and expert guidance. The Challenge Western New...
Independent Health Talking Vending Machine Experiential Health Campaign A Surprise Activation That Sparked 150,000 Healthy Conversations Independent Health’s Healthy Options initiative needed to influence a difficult audience: young adults who rarely consider...
Independent Health Foundation Experiential Health Marketing Campaign Kale YEAH! Turning a Food Festival into a Billion-Impression Health Initiative The Independent Health Foundation’s Healthy Options initiative promotes better eating habits throughout the community....
