EyeMed Vision Care: HR-Focused Social Media Campaign Strategy Expanding HR Engagement Through Purpose-Driven Social Media EyeMed Vision Care, the fastest-growing vision benefits company in the U.S., partnered with Gelia to launch a targeted campaign aimed at Human...
Stanley Black & Decker Media Optimization Strategy Test. Learn. Adapt. Repeat. Professionals across military, automotive, healthcare, and industrial sectors rely on Stanley Black & Decker storage brands such as Vidmar and Lista. The challenge was not reach...
Purolator Auto Shop Prank Video Series Extending “Nothing Gets By Us.®” into social-first storytelling Purolator’s brand platform, Nothing Gets By Us., reinforced the precision and reliability behind its filtration technology. The opportunity was to express that...
NAfME National Music Education Advocacy Campaign Reframing music education as essential, not extracurricular Gelia helped the National Association for Music Education (NAfME) advocate for new music education standards before Congress. We developed iconic imagery,...
Independent Health Fitness in the Parks Marketing Campaign Driving Community Engagement and Attendance at Scale For more than a decade, Independent Health’s Fitness in the Parks program has transformed public parks across Western New York into open-air fitness...
