Independent Health Foundation Experiential Health Marketing Campaign Kale YEAH! Turning a Food Festival into a Billion-Impression Health Initiative The Independent Health Foundation’s Healthy Options initiative promotes better eating habits throughout the community....
Purolator Febreze Cabin Air Filter Video Campaign Launching a little-known product with a trusted ingredient brand Marketing a product powered by the Febreze name created immediate credibility. The challenge was awareness. Many consumers were unfamiliar with cabin air...
Purolator Formula DRIFT Activation Unmute Breaking Into a New Generation of Drivers Gelia helped Purolator break into a younger generation of automotive enthusiasts with a high-energy Formula DRIFT partnership, turning a sponsorship into an authentic fan experience....
