Dana Incorporated Global Public Relations & Social Media Strategy

Controlling the Conversation on a Global Stage

Gelia supports Dana Incorporated with global public relations, international event strategy, and social media execution across more than 20 countries — ensuring wherever our client is in action, so are we.

Dana Incorporated manufacturing facility in China featuring branded event flags and signage during a global public relations launch event managed by Gelia.

Global PR & Event Leadership

Dana Incorporated is a multi-billion-dollar company serving powered vehicle and machinery manufacturers worldwide. As the company expanded its global footprint, strategic communications and flawless execution were essential.

Gelia facilitated the openings of new technology and manufacturing centers in China (including Wuxi, Chongqing, and Yancheng) leading all strategy and execution:

    • Executive speechwriting
    • Marketing materials development
    • Media relations
    • Environmental graphics
    • In-country logistics through our global agency network

Social Media Strategy & Engagement Growth

Dana needed to increase post reach and engagement while adding followers across platforms.

To find the human side of Dana’s technologies, our team:

    • Identified relevant topics
    • Wrote content and designed post imagery
    • Developed paid content campaigns
    • Managed and responded to comments and messages
    • Carefully tracked performance metrics

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Increase in fans across all social media channels

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Growth in Facebook fans

Built To Think.
Proven To Deliver.

See how our approach drives real business results across industries.

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